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  • Anonymous Buying

    Bought anonymously from Amazon & Shopify — just like real consumers do

  • Multi-Dimensional Testing

    Each product tested on its key metrics: safety, durability, performance — no exceptions

  • Real-World Use

    Tested in real environments — home, office, outdoors — not just in labs

  • Transparent Reports

    Full disclosure: methods, raw data, pros & cons — no sugarcoating

    • Digital Marketing Analyst

      Tracks viral trends on TikTok & Instagram. Prioritizes testing what users actually care about.

    • Product Testing Engineer

      Experienced in global quality labs, expert in 30+ categories. Skilled at uncovering hidden flaws

    • Industry Expert

      Specializes in beauty, appliances, and tech. Helped shape 3 industry testing standards

      Your Needs, Our Focus

      90%

      Product Testing Wishlist

      Suggest a product you’d like us to test. Popular picks get priority.

      90%

      Real User Voices

      Share your real-world experience — compare it with our tests to build a fuller picture.

      90%

      Free & Open Reports

      Access all test reports instantly — no sign-up. Download, save, and compare anytime

      • "After reading your foundation test report, I finally avoided products with acne-causing ingredients. The one I'm using now is completely safe—thank you so much!"

        Sarah L

      • "The humidifier test was very honest. Yes, the water tank is small, but the quiet operation matches the description. Overall, it helped me make the right choice."

        Mike T

      • "I used to spend a fortune on luxury moisturizers that didn’t work—until I read your ingredient breakdowns and realized many were just 'smart tax.' Now, following your recommendations, my skin has improved significantly. Totally worth it!"

        Lisa Z

        50000+

        Products tested cumulatively

        100,000+

        Consumers helped avoid scams

        98%

        of users say "Test results are real and useful"

        Our Strength

        No more blind following! We use real data to tell you which products are worth it—and which to avoid.

        Shop Smarter Now

        Have a product in mind? We’ll test it